Your Guide to Salon Melbourne

Taking place the weekend of 5 & 6 March 2016, the trade-only Salon Melbourne focuses this year on the fast evolving beauty industry with a renewed emphasis on skincare, anti-ageing modalities and interactive demonstrations.

“We will provide a one-stop-shop for sourcing, inspiration and state-of-the-art business skills in a demanding market,” says Salon Melbourne event director, Julia Erben.

“If they are truly on top of innovation, and offer the latest product and treatment solutions, salons and clinics today can become the trusted advisors for their clients in a turbulent beauty landscape – and the main beneficiary!

“By bringing together experts, suppliers, salon managers and therapists, Salon Melbourne celebrates the wealth of opportunities presented by the changing beauty landscape.”

Must-visit: Skincare Sanctuary
Several new features make their debut in 2016 foremost of these is the Skincare Sanctuary which highlights the central role of skincare in the beauty industry. This is the place to go speak to leading global and Australian skincare brands, learn about skincare science and watch treatment demonstrations.

Must-visit: The Hub
Another brand new addition in The Hub, located in the centre of the expo floor offering four interactive demonstration areas tailored to makeup, nails, grooming and anti-ageing.

Curated by Reed Exhibitions, The Hub will feature the latest technology, innovation and developments in each of the four sectors with ongoing, interactive 20 minute presentations where visitors can get up close and personal with presenters, products, and live demonstrations.

Must-visit: Anti-Ageing Sector
With anti-ageing at the core of the salon, spa and clinic business, this section of The Hub will focus on the merging of the many disciplines that shape the anti-ageing universe from skin and body care to medicine, technology, and wellbeing.

The overarching objective is to equip therapists and owners — in a neutral, independent forum — with all the latest information to advise their clients, choose their area of specialization and make successful business decisions.

Salon Melbs 16 STORY 2The Anti-Ageing Sector will feature in-depth presentations from:

  • Doctors who will discuss the science of skin and ageing;
  • Experts on the very latest ingredients in anti-ageing skincare, detailing the background of the ingredients, their development and proven benefits;
  • Developers of the latest technology innovations in the area of anti-ageing;
  • Experts on the latest treatment innovations in alternative wellness therapies such as thermal and salt therapy;
  • Experts in the area of holistic health, incorporating nutrition, mental health and exercise;
  • Business experts who recommend the best ways of incorporating anti-ageing offerings into salons, spas and clinics.

Must-visit: SPA+CLINIC
And of course, don’t miss your chance to meet the SPA+CLINIC team and grab a great subscription offer at The Intermedia Group, Stand 2344 (and tag your photos #spaandclinic).

Salon Melbourne, 5 & 6 March 2016, Melbourne Convention and Exhibition Centre
salonmelbourne.com.au

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