Epidermal Growth Factor, the active ingredient in this anti-ageing serum launched in Australia last week, won its developers a Nobel Prize for physiology and medicine after they proved it speeds up rejuvenation of skin cells.
Just two to four drops a night of Bioeffect EGF Serum is enough to restore youthfulness and radiance to the skin, it is claimed.
The innovation from Iceland includes cellular activators sourced from barley grass grown in volcanic ash that stimulate the skin’s natural regeneration process.
With age, the level of these activators in the skin decreases, allowing for more wrinkles, but EGF in the serum replenishes them.
Also in the Bioeffect range: Daytime moisturiser, roll-on Eye Serum, Body Intensive serum and 30 Day Treatment.