Back in the day when I travelled overseas for work, I made many pit stops in Los Angeles.

As a skincare aficionado of longstanding, it was an opportunity to stock up on Murad products; a doctor-developed skincare range founded by renowned dermatologist Dr Howard Murad in the early 1990s.

Now they’re here … at last!

Through more than 50 years of research, Dr Murad has established that beauty and health are vitally linked and best achieved through an inclusive approach.

He is is a trained pharmacist, board-certified dermatologist, associate clinical professor of medicine at UCLA, and founder of Murad Skincare Inc.

The range is currently exclusive in Australia to Sephora, but will be rolled out professionally during the year.

A product to watch:

Eye Lift Firming Treatment is the first formula to launch in Murad’s Professional collection.

This highly concentrated, professional-strength formula was originally developed and exclusively used in Dr Murad’s dermatology practice.

Focused on delivering the same unmatched efficacy at home, this anti-ageing treatment infuses the delicate eye area with a proprietary surface-filling and firming technology that instantly lifts, firms and tightens to visibly reduce the appearance of lines and wrinkles.

Key Ingredients:

  • Hyaluronic acid spheres attract moisture deep into the skin’s surface to instantly plump and create a smooth “filled” appearance.
  • Firming polymers and oat kernel extract lift and tighten to immediately firm skin
  • Myrtle extract, vitamin E, zinc and select amino acids enhance resilience and condition the skin for a more youthful appearance.

MURAD SKINCARE

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